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Blog posts from the Findwell team

Blog posts.

Short reads on what is changing in search, in AI answers, and in how buyers find the people who know things.

AEO for law firms showing expert, topic and evidence connecting to an AI-generated answer
AI answer engines

AEO for law firms in 2026: how to get your experts found in AI search

A practical guide to AEO for law firms: how to make your lawyers, expertise and content easier to find across Google, ChatGPT and other AI search tools.

Tyler Ngo · 15 Sept 2026 · 14 min
A backlit laptop keyboard in the dark
AI answer engines

Why your best expert is invisible to ChatGPT, and how to fix it

Buyers now ask an answer engine before they ask a colleague. Here is what actually decides whether your experts get named in the reply.

Jordan Greenaway · 28 Jul 2026 · 10 min

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The one-pager

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A one-page overview you can forward to the rest of your team. Inside:

  • What your experts get, and how the hub is run for you
  • Where they get found, on Google and in AI answers
  • Example results and the timelines to expect
  • How pricing works, before you book a call