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Insight from the Findwell team

The expert visibility library.

Guides, playbooks and analysis on ranking on Google, getting cited in AI answers, and turning expertise into coverage.

Professional services expert visibility across Google and AI search
Blog post · Search & SEO

SEO, GEO and AEO for professional services firms: How to make your experts discoverable

SEO, GEO and AEO are converging. For professional services firms, the opportunity is to make their experts and expertise easier to find, understand and trust across Google and AI search.

Aaron Edwards · 25 Aug 2026 · 9 min
The repeating horizontal lines of a modern building facade
Blog post · Search & SEO

The expert-page structure that Google rewards in 2026

A field guide to the on-page signals that move specialist profiles up the results, and the ones that quietly hold them back.

Jordan Greenaway · 22 Jul 2026 · 3 min

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A one-page overview you can forward to the rest of your team. Inside:

  • What your experts get, and how the hub is run for you
  • Where they get found, on Google and in AI answers
  • Example results and the timelines to expect
  • How pricing works, before you book a call